Capture customers with copy that converts. 
Retain them with engaging content.

ABOUT

Based in Gothenburg, Sweden, I’m a native English Copywriter with a varied portfolio and client list within B2B and B2C communication. For over 20 years, I have created compelling, impactful copy and content for businesses in Sweden and beyond.
 
I specialise in the ideation, writing and application of English language concepts and copy. My work expresses itself over diverse marketing communication material including websites, sales and product content, direct mails, blogs, articles, technical material, white papers, brand guidelines, employer branding material, storyboards and press releases.
 
Hire me and harness the experience of a skilful and motivated collaborator, able to comfortably assume responsibility for copy and creative direction and cooperate seamlessly with UX Designers, SEO Specialists, Digital Designers and other communication professionals.

PERSONAL

Born in Edinburgh, lived in London and Paris and since 1995, a resident of Sweden. Family man with two grown-up sons, keen amateur chef and home baker, dedicated reader of autobiographies. Fluent in English, obviously, and Swedish. Equipped with a well-developed British sense of humour.
 
Committed, enthusiastic, optimistic and positive, clients have told me I bring energy to their projects. But where do I get it from? A love of storytelling helps, but in my free time, I take part in endurance sports and I’m a keen hobby musician. Spending time outdoors, and hiking and travelling ensure I remain curious (and tired and broke). 
 
Connect with me via mail and view my career details on LinkedIn.